For many people, writing can be difficult. In all honesty, writing is a lot easier said than done. Through writing, you have to be engaging, articulate, and clear to make sure you convey the information you want to your audience. Good writing connects the reader and the writer.
There are various forms of writing. Some others are better suited for, such as storytelling. For example, Stephen King is an excellent storyteller. There is a reason his books are so popular, and it is because of his detailed writing and the ability to grab the attention of the reader.
At the same time, other people are better at copywriting. An example of this would be writing a history textbook for an elementary school classroom.
There are four different types of writing styles: expository, persuasive, descriptive, and narrative. The storytelling that the aforementioned Stephen King does would fall under the umbrella of narrative writing.
Digressing from that point, the four different styles are defined as follows:
Writing that seeks to explain, illuminate or 'expose' (which is where the word 'expository' comes from). This type of writing can include essays, newspaper and magazine articles, instruction manuals, textbooks, encyclopedia articles, and other forms of writing, so long as they seek to explain.
A form of nonfiction writing that uses careful word choice to establish and support a point. A persuasive essay typically coincides with a cohesive summary.
Writing that uses rich detail and descriptions that include sensory details. The main use of descriptive writing is to provide the reader with words that establish imagery within their head.
Like mentioned previously, narrative writing includes storytelling. Narrative writing can be both fiction and non-fiction.
Still, whatever form of writing is being done; there is one secret that all writers should remember: keep it simple.
Now, that is not to say that you should be as boring as possible when you conduct your writing, but keeping things simple will make it easy for the reader to digest information. Think about it, if you receive an email containing a block of text that consists of over explanations and unnecessary words, you get confused, lost, and bored. By keeping it simple, you can convey the information you want in a concise and easily digestible form.
At the same time, you want to draw the reader in. There is a balance that the writer must find to both draw the reader in while not word vomiting, giving the reader that previously mentioned confusion and boredom. It is a very fine line, but keeping it simple will make toeing that line much easier. You will be able to look at your writing and see if there is any room for improvement/additions where you see fit.
At the end of the day, how your writing turns out depends entirely on the form of writing you are doing. Obviously, a persuasive essay will differ from a Stephen King novel, but keeping it simple stands true across all formats.