Decorating the Fargo Way
Interior style in Fargo reflects both its prairie roots and its modern, creative energy. Many homeowners favor warm, cozy spaces that feel inviting during long winters, featuring layered textiles, natural wood, and soft lighting. At the same time, the revitalized downtown and growing arts community have inspired a love for local craftsmanship and eclectic finds. Whether you are furnishing a new build in south Fargo or refreshing a historic home, the city offers a strong mix of decor shopping options.
The brands and stores below were chosen for product quality, style variety, customer experience, and local appeal.
The Top 10 Home Decor Brands in Fargo
1. Unglued
Unglued is a celebrated downtown shop featuring handmade goods from local and regional makers. Its curated selection of art, textiles, and gifts adds personality and community spirit to any home.
2. Baker Garden & Gift
Beyond its famous nursery, Baker Garden & Gift offers seasonal decor, candles, and home accents, with especially popular holiday displays.
3. HOM Furniture
HOM Furniture provides a broad selection of furniture and decor across many styles and budgets, making it a convenient destination for furnishing entire rooms.
4. Pottery Barn
Pottery Barn's classic, comfortable aesthetic resonates with Fargo homeowners who appreciate quality upholstery, rugs, and timeless accessories.
5. HomeGoods
HomeGoods is a treasure hunt for affordable decor, from throw pillows and lamps to wall art and kitchen accents, with inventory that changes frequently.
6. Kirkland's
Kirkland's offers on-trend decor, seasonal items, and wall accents at accessible prices, ideal for quick style refreshes.
7. Ashley Store
Ashley provides coordinated furniture collections and decor that make it easy to achieve a cohesive look in living rooms and bedrooms.
8. Slumberland Furniture
A Midwest favorite, Slumberland combines furniture, mattresses, and decor with design guidance that helps customers plan complete spaces.
9. Target Home Collections
Target's designer-led home collections offer stylish, budget-friendly options for renters, students, and first-time homeowners.
10. Prairie Nest Interiors
Prairie Nest Interiors is a boutique-style shop offering curated modern farmhouse and Scandinavian-inspired pieces that suit the region's cozy aesthetic.
Design Trends in Fargo Homes
Warm minimalism is a defining trend, combining clean lines with natural textures like oak, linen, and wool. Earthy color palettes in sage, terracotta, and cream are replacing stark gray interiors. Scandinavian influences, rooted in the region's Nordic heritage, remain popular, emphasizing hygge-inspired comfort with candles, layered throws, and soft lighting. Locally made art and handcrafted ceramics are also in demand as residents seek authentic, meaningful pieces.
How to Choose Decor That Lasts
Invest in quality anchor pieces such as sofas, dining tables, and rugs, then refresh accessories seasonally. Choose durable, washable fabrics if you have children or pets. Consider natural light, which is limited during winter months, and use warm bulbs and reflective surfaces to brighten rooms. Mixing local handmade items with national brand staples creates a balanced, personal look.
Supporting Local Makers
Fargo's creative community is thriving, with artists, woodworkers, and textile makers selling through downtown boutiques, art crawls, and seasonal markets. Purchasing local decor supports small businesses and ensures your home features pieces you will not find anywhere else.
Shopping Tips for Fargo Decorators
Visit stores in person when buying large pieces like sofas and rugs, since textures and colors can look different under store lighting compared to photos. Bring room measurements, photos of your space, and paint swatches to help coordinate selections. Many furniture retailers offer design consultations at no extra cost, which can be especially helpful when furnishing an entire room. Seasonal sales around holidays and the end of summer frequently offer the best discounts on furniture and decor. For unique finds, explore downtown boutiques during community art events and holiday markets, where local makers showcase handcrafted goods.
Frequently Asked Questions
How can I make my home feel cozy during long winters?
Layer textures such as wool throws, knit blankets, and plush rugs. Use warm-toned lighting with lamps at different heights, add candles, and incorporate natural elements like wood and greenery. These details create inviting spaces that counter short winter days.
What colors work well in Fargo homes?
Warm neutrals, soft whites, muted greens, and earthy tones complement natural light and create a calming atmosphere. Deep accent colors like navy or forest green add richness in living rooms and dens.
Should I buy furniture locally or online?
Local stores allow you to test comfort and quality while offering delivery and service support. Online shopping provides variety, so many homeowners combine both approaches.
How often should I refresh decor?
Swapping pillows, throws, and accessories seasonally keeps rooms feeling fresh without major investment.
Final Thoughts
From national furniture leaders to independent downtown boutiques, Fargo offers decor options for every taste and budget. By blending quality foundational pieces with local character, you can create a home that feels warm, stylish, and uniquely yours.